In simple terms, indoor positioning is described as a GPS for indoor environments. It can be used to locate objects or places inside malls, airports, and big box stores, typically via a mobile device such as a smart phone or tablet. In more technical terms, indoor positioning system uses radio waves, magnetic fields, acoustic signals, or other sensory information collected by a mobile device.
In 2017, Lowe’s, a Fortune 500 home improvement company, launched an in-store navigation app. It is the first retail application of indoor mapping using augmented reality. The app uses Tango-enabled motion tracking to guide customers through the store using a mixed reality interface. When Apple released the iOS 11, it included a new navigation aid for 34 major airports mostly located in the U.S. and nine U.S. metro area malls. Another feature available to iPhone users and Detroit Lions fans is the newly implemented indoor positioning system at Ford Field. The Detroit Lions app allows users to navigate their way through Ford Field, select from a variety of new clubs, bars, and popular restaurants inside the stadium, and find the closest restrooms.
Indoor positioning has grown dramatically in 2017, with Lowe’s and the Detroit Lions being the first in their industry to implement it. Apple plans to add more navigation aid for airports and malls.
If you would like to learn more, check out these articles:
Apple Details Indoor Maps Coverage Of 34 Airports, Multiple Malls
Lowe’s Introduces In-Store Navigation Using Augmented Reality
Detroit Lions App Now Supports Indoor Positioning, Making It Easier For Fans To Navigate…
Tags: AirportsAppleBig Box StoresDetroit LionsFord FieldGPSIn-Store NavigationIndoor MapsIndoor NavigationIndoor PositioningiOS 11iPhoneLowe'sMagnetic FieldMallsNavigateNavigationRadio WavesRetailSensory Information