Changes Happening In Retail, Subscription-Based Retail

One notable recent innovation in retail business models is expansion of subscription-based retail. A subscription-based retail business is a company that sends you a package, usually once a month, of items they have personally picked out for you. While there have been subscription-based retailers for decades, including Columbia House and wine clubs, innovative companies are taking the subscription-based…

Tags: Commerce, Convenience, Customization, Engagement, Mass Customization, Retail, Sampling, Shopper Behavior, Subscription Boxes, Subscription Commerce, Subscription-Based, Subscriptions, Trends